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AEPhi Rush 2006 11:59 The Alpha Epsilon Phi sorority was more than happy with the Family Weekend video I put together for them for Spring 2006, so they came to me again when recruitment came along in Fall. This video had to be considerably different from the Family Weekend video in it would be used as a DVD that had to sell the sorority to incoming freshman. For this video, I wanted to somehow adapt the theme they were already using. Their t-shirts were modeled after a Chanel No.5 advertisement (which can be seen in the title for the video), so I made the whole movie a fashion magazine, where each section would be turned to as a different page in the magazine. One of the most intensive challenges for the project turned out to be creating the cover of the fictional magazine RUSH, which introduced sections of the video. |